Backed by science and heart, Moms Clean Air Force, a nonprofit environmental advocacy group whose goal is to protect clean air and children’s health — and EcoMadres, their Latino community outreach program — educates families about why they should care about climate disruption, air pollution and toxic chemicals, and engages them in taking action to preserve their futures — all with the help of music.
With data that Latinos in the United States are disproportionately impacted by climate change, an initiative called EcoMusica was born.
As part of EcoMusica, SonTierra, a multi-ethnic ensemble of Latino musicians whose name means “we are the Earth,” perform tunes that offer hope and encourage listeners to reach out to legislators and leaders. The music played at outreach events incorporates a number of Latin music styles: cumbia, banda, bolero, merengue, balada and Andean folk.
They will be performing at the annual EcoMadres Summit in Las Vegas on Sept. 12, Moms Clean Air Force tells Billboard Family.
Who is SonTierra? With an age range of about 11 to 64 years old, the multi-generational band includes Edgar East (Panamanian), Edgar Solís (Mexican), Gabriela Valdivia (U.S.-born; Brazilian mother, Mexican father), Karen Stein (Colombian), Leo Roldán (Argentinean), Marián Vivas (Venezuelan), Stephanie Rivera (Cuban), Valentina Weihe (U.S.-born; Mexican mother, Puerto Rican father), Valery Figueroa (Venezuelan) and Víctor Lara (Mexican).
“I wanted SonTierra to include youth and children at a professional, quality level because we are working for their future,” Stein, both a performer and the group’s manager, shares in an interview with Billboard Family. “And if we’re going to gain trust with Latino communities, we don’t just have to come in and sing at them. We have to sing with them. Including people of various generations and of various ethnicities, it is important to make Latino communities feel…
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